News

Top 7 Mistakes Made When Filing Trade Marks
These are the 7 most common mistakes businesses make when filing their own trade marks: Searches: Not conducting searches so
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Mythbusting: Business and Company Names are NOT trade marks
This is the biggest intellectual property myth in the business community and it catches out a lot of business owners
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Have you moved business premises? Check your TM registration!
Do you own registered trade marks but you have moved premises in the years since you applied for protection? Unfortunately,
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32% of Australia’s Top YouTubers Get Trade Mark Protection
Of Australia’s top 25 YouTubers, 32% have made Australian trade mark applications and/or registrations: No. 3  PLANET DOLAN No. 9 
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Today marks the 20-year anniversary of one of my biggest ‘sliding door’ moments
20 years ago today – August 11th, 1997 – TEC chair Barry Upfold gave me the opportunity of a lifetime:
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What Valuable New IP Did Your Business Create Last Year?
As 2017 comes to a close, it’s worthwhile considering what new intellectual property (IP) was created in your business. If
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Accountants: Filing trade marks for your clients is NOT a good idea. Here’s why…
I am starting to see a concerning increase in accountancy practices filing trade mark applications on behalf of their clients.
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Start-up Evangelists: We need to talk about events, start-ups and trade marks
We need to have a conversation about duty of care in the start-up evangelist/promo space. Last night I followed a
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Why This Recent Federal Court Decision Could Affect Your SEO Strategy
Quick Chronology: April 2013: Google changed its Trademark Adwords policy so that it no longer restricted its advertisers from purchasing
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Accountants: business and company names are RISKY to your firm and to your clients. Here’s what you can do about
Business and company names are not trade marks Business and company names do NOT provide any automatic proprietary ownership to
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That (litigious) space where inspiration meets imitation
By Alicia Mayer A couple of months ago I had a client who emailed me a logo that looked eerily,
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Thanks for the great business name, Sir David Attenborough
I often get asked why I called my intellectual property services business KOMO®. Well, you can thank my hero, Sir
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Accountants and commercial lawyers, it’s time to ask your star clients ‘that’ question
This is a call out to accountants and commercial lawyers (ok, I’m begging): it’s time to start asking your high
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KOMO® Founder Talks IP on Mojo Radio
KOMO® founder, Alicia Beverley, features on the Mojo Radio Show with renowned innovation specialist and speaker Gary Bertwistle and his
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The Top 4 IP Actions Start-Ups Can Take to Attract the Big Money
I get that start-ups are like the Evel Knievel of the business world, willing to take insane risks and put
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The Conversations You’re Not Having in the Hope Your Lawyer and IP Attorneys are Psychic
Over the years I have known dozens of lawyers and IP attorneys. No, I’m not prone to trouble. If you
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When It Comes to Intellectual Property, There Are Two Kinds of Business Leaders
It’s a funny thing about intellectual property – in my experience of presenting on the topic around Australia and New
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Uh, oh. Someone in Your Company Is Doing This Right Now…
Every year there are always a few publicised cases of businesses caught out using photos and artwork without agreement from
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From Start-Ups to Established Companies, This is The One Role Everyone Forgets
Every hour of the business week it seems a new start-up tumbles onto the scene and it’s hard to not
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The 4 Dangerous IP Mistakes Your Business Made This Year
In 1997, when I was given my first intellectual property speaking gig with The Executive Connection (TEC), the group’s chairman had
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