KOMO® founder, Alicia Beverley, features on the Mojo Radio Show with renowned innovation specialist and speaker Gary Bertwistle and his c0-host Darren ‘Robbo’ Robertson. Here’s what we discuss on this week’s show: What is an Intellectual Property Strategist? Why is IP so important for us? What happens if we don’t protect ourselves against IP theft? First to use vs … [Read more…]
I get that start-ups are like the Evel Knievel of the business world, willing to take insane risks and put it all on the line for that shot at glory. And hey, we can thank those daredevils who made the gutsy leap from suburban garage to billion-dollar behemoth for some of the world’s biggest brands, … [Read more…]
Every year there are always a few publicised cases of businesses caught out using photos and artwork without agreement from the intellectual property owner. In each instance, the creator of the IP or a friend of theirs has stumbled across this unauthorised use, and the business involved has had to swiftly pull the offending merchandise … [Read more…]
Every hour of the business week it seems a new start-up tumbles onto the scene and it’s hard to not to feel a sense of wonder at what they might accomplish. If you peek behind their brand new websites and earnest manifestos written with sweat and tears, you can sense the potential they have to … [Read more…]